VERY INTERESTING NUMBER 65: THE MARATHON BAR/ SNICKERS

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THE MARATHON BAR/ SNICKERS

Snickers rebranded as Marathon bars again 30 years after name change | The  Independent | The Independent

Founded in 1930

Frank Mars, founder of Mars, Inc. (originally called Mar-O-Bar Co.), invented the Snickers bar in 1930.

Named After a Horse

The candy bar is named after one of Frank Mars’ favorite horses, Snickers. But until 1990, the bar was sold under the name “Marathon” in the United Kingdom, the Isle of Man, and Ireland.

Best-Selling Candy Bar in the World

Snickers are sold in more than 70 countries and annual global sales total more than $2 billion, making it the best-selling candy bar in the world.

Double Snickers

A Snickers bar wasn’t always a single bar. For a short time between 1933 and 1935, it was sold as a two-piece bar and called “Double Snickers.”

That's a Lot of Peanuts

Peanuts are one of the star ingredients in a Snickers bar, and each bar contains about 16 peanuts. About 100 tons of peanuts go into making the 15 million Snickers bars that are produced every day.

Pattern on the Bottom of the Bar

The pattern that forms on the bottom of every Snickers bar comes from the conveyer belt on which bars cool at the Mars factory.

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